How to Save Money with a Copywriter

If you are planning to work with a copywriter, you’ll probably want

What is Tone of Voice? A definition

If you've just started thinking about your business' written identity,

What is Copywriting? A Definition

If you are new to business, or don't come from a marketing background,

Copywriting Rates: What do Copywriters Charge in 2017?

When it comes to working with a copywriter, the big elephant in the room

How to Write a Copywriting Brief that Doesn’t Suck

So you've decided to work with a copywriter. You've looked around and every

Content security – 8 Steps to Securing your Content

Over the last few years you've created a website full of content that promotes

Does Copywriting Cost Money? The Hidden Costs of Copywriting

One of the most commonly asked questions I hear is ‘Does copywriting

Why You Shouldn’t Work with Me as a Freelance Copywriter

Create An Avatar – A Template for Your Audience Avatar

In a previous post, I shared reasons why you need an audience avatar. In

8 Steps for Developing your Tone of Voice

In an earlier post, I shared 5 reasons why you need a tone of voice for